This paper is published in Volume-5, Issue-3, 2019
Area
Digital Marketing
Author
Vijaya Kumar R., Devisivasankari P.
Org/Univ
New Horizon College of Engineering, Bangalore, Karnataka, India
Pub. Date
31 May, 2019
Paper ID
V5I3-1703
Publisher
Keywords
Digital marketing, Traditional marketing

Citationsacebook

IEEE
Vijaya Kumar R., Devisivasankari P.. Effective marketing with digital channel: An experimental study, International Journal of Advance Research, Ideas and Innovations in Technology, www.IJARIIT.com.

APA
Vijaya Kumar R., Devisivasankari P. (2019). Effective marketing with digital channel: An experimental study. International Journal of Advance Research, Ideas and Innovations in Technology, 5(3) www.IJARIIT.com.

MLA
Vijaya Kumar R., Devisivasankari P.. "Effective marketing with digital channel: An experimental study." International Journal of Advance Research, Ideas and Innovations in Technology 5.3 (2019). www.IJARIIT.com.

Abstract

In the E-age, the old traditional way of product promotion is obsolete. One of the best effective online marketing. This has taken over the traditional advertising style of marketing. Various digital channels including social media, blogs, etc from being means of entrainment, now have become an active platform for product marketing. Our work aids amateur & startup people to get into the digital form of marketing. They can do better business getting more customers, fast & systematic with less expense.