E- commerce stands for Electronic Commerce is the activity of buying or selling products over the Internet which allows customers to overcome geographical barriers and allows them to purchase products anytime and from anywhere. Many customers prefer online markets if the products can be delivered quickly at a relatively low price. Problems faced by local retailers include logistics, understanding the customer behavior, ever-increasing demands of the customer and adoption of technology. This project will be useful for all those shopkeepers who sell their products offline and will help them to connect to the customers and show the quality of their service and the products they sell. This will save time for the customers and increase the sales rate for retailers. The ANN Algorithm and Apriori Algorithm are used here for optimization and frequency detection of items respectively.