A Lot Can Happen Over Coffee (A Study with Special Reference to Cafe Coffee Day)
Café Coffee Day is a part of India's largest coffee conglomerate, Amalgamated Bean Coffee Trading Company Ltd. (ABCTCL). ABCTCL have their own 10,000 acres of estates where the coffee seeds are grown. The net worth of the coffee plantations is around US$250–300 million. They are one of the largest producers in Asia to produce Arabica coffee beans. To augment the balance, they also procure coffee beans from 11,000 small and medium coffee growers. Cafe Coffee Day was founded by V. G. Siddhartha from the state of Karnataka. The USP of CCD was providing a broadband internet over a cup of coffee. For over two decades they have brought in drastic changes in the Menu. They have modified their logo with easily identifiable bright-purple-and-red identity. CCD is expanding and exploring its layout to embrace sprawling lounge and squares and crafting sub-divisions for everything from highways to hospitals. This paper attempts to study the journey of CCD in brewing fresh formulations to stay relevant in the market.
Published by: Dr. S. Gayathry
Author: Dr. S. Gayathry
Paper ID: V3I3-1168
Paper Status: published
Published: June 1, 2017
Symbolism in Anita Desai’s Novels
Symbols have a vital role to play in displaying different states; generally, symbols used by Anita Desai are a part of circumstantial details of the narrative. In order to present submerged psychic truth she uses the technique of symbolism thoroughly carefully chosen a cluster of images, myths symbols are most prominently amongst the devices deployed by her. These symbols are capable of objectifying the inner psychic layers of the characters.
Published by: Bandna Semwal
Author: Bandna Semwal
Paper ID: V3I3-1441
Paper Status: published
Published: June 1, 2017
Matching Domination of Kronecker Product of Two Graphs
A dominating set D is called a connected dominating set, if it induces a connected subgraph in G. Since a dominating set must contain atleast one vertex from every component of G, it follows that a connected dominating set for a graph G exists if and only if G is connected. The minimum of cardinalities of the connected dominating sets of G is called the connected domination number of G and is denoted by γc(G). We have defined new parameter called the matching dominating set and the matching domination number.We consider Kronecker product of two graphs, matching domination of product graphs and recall the results associated to the matching domination of Kronecker product of graphs. We prove the following: • In G1(k)G2 then deg(ui, vj ) = deg(ui).deg(vj ). • If G1 and G2 are finite graphs without isolated vertices then G1(K)G2 is a finite graph without isolated vertices. • |VG1(k)G2 | = |VG1 ||VG2 | • |EG1(k)G2 | = 2|EG1 ||VE2 | • If G1 and G2 are regular graphs, then G1(K)G2 is also a regular graph. • If G1 or G2 is a bipartite graph then Gl(k)G2 is a bipartite graph. • The matching domination number of c4(k)Km is 4. • If G1, G2 are two graphs without isolated vertices then γm[G1(k)G2] = γm(G1).γm(G2) where G1(k)G2, is the Kronecker product of graphs.
Published by: P. Bhaskarudu
Author: P. Bhaskarudu
Paper ID: V3I3-1284
Paper Status: published
Published: June 1, 2017
Closed Sequential Pattern Mining Using Binary Representation by Same Support Threshold Value
This paper is Closed Sequential Pattern Mining by Same Support Threshold Value (ClospamSSV). The main intend is to find the closed frequent item sets from huge sequence database. The ClospamSSV discovers ideally Minimal Closed Sequential Patterns in long sequence databases. The experimental evaluation shows that the proposed algorithm outperforms the Clospam. The Same Support Value is used to prune search spaces according to the given supported threshold value.
Published by: N. Jayaveeran, S. Ramesh
Author: N. Jayaveeran
Paper ID: V3I3-1408
Paper Status: published
Published: June 1, 2017
Seismic Analysis and Design of G+7 Residential Building Using STAADPRO
Structural designing requires structural analysis and earthquake or seismic analysis of any structure prior to construction. Earthquake or seismic analysis is the calculation of the response of a structure subjected to earthquake excitation. Various seismic data are necessary to carry out the seismic analysis of the structures in this study the seismic response of the structures is investigated under earthquake excitation expressed in the form of member forces, joint displacement, support reaction and story drift. The response is investigated for g+7 building structures by using STAAD PRO designing software. We observed the response reduction of cases ordinary moment resisting frame. In this case, we have taken earthquake zone 2, response factor 3 for ordinary moment resisting frame and importance factor 1. Initially, we started with the designing of simple 2-dimensional frames and manually checked the accuracy of the software with our results. Then according to the specified criteria assigned it analyses the structure and designs the members with reinforcement details for G+7 residential building RCC frames. The minimum requirements pertaining(Be appropriate) to the structural safety of buildings are being covered by way of laying down minimum design loads which have to be assumed for dead loads, imposed loads, and other external loads. In order to be able to prevent or to minimize the occurrence of cracks, it is necessary to understand basic causes of cracking and to have knowledge about certain properties of building materials, the specification for mortar and concrete, the Architectural design of building, structural design, foundation design, construction practices & techniques and environments.
Published by: B. Gireesh Babu
Author: B. Gireesh Babu
Paper ID: V3I3-1174
Paper Status: published
Published: June 1, 2017
Agile Development Testing Paradigms
Software testing in the agile development is too complex issue in the Information Technology world. Since agile methods don't focus much on testing activities and agile software development doesn't include testing practices required for the quality of project, the process of finding the suitable method for testing, mainly for large scale projects is challenging. In this paper, we propose a concept of integrated agile software testing in a large scale project. This research define the software testing process technologies and principles for the agile software testing and identifies the best practices for testing software products in agile development process.
Published by: Saurabh Srivastava
Author: Saurabh Srivastava
Paper ID: V3I3-1392
Paper Status: published
Published: June 1, 2017
