Enhancing organizational Governance: A proposal for COBIT 2019 Maturity Assessment
Background: This paper introduces a structured methodology for assigning maturity levels in accordance with The Control Objectives for Information and Related Technologies (COBIT) 2019 framework. The conventional method of evaluating an organization's COBIT Performance Management (CPM) often concentrates solely on capability levels, given the absence of a well-defined approach for assigning maturity levels in the framework. The proposed methodology introduces an approach aligned with the principles of performance management designed to quantify the maturity of the governance and management objectives from the framework and collectively represent their impact on the overall organization. Discussion: Maturity levels provide management with a comprehensive understanding of the current state of governance and management practices in the organization. Maturity assessment offers a holistic perspective, furnishing management with a thorough overview of the organizational landscape. COBIT 5 released in the year 2012, followed the Process Assessment Model (PAM) model for assigning capability and maturity values. Since there is no defined PAM for COBIT 2019, The Capability Maturity Model Integration (CMMI) levels defined by the CMMI Institute can be used to represent process improvement efforts, in other words, it can measure capability levels along with other factors to give value to the organizations process for measuring maturity. Up to this point, there exists no formalized methodology for assigning or deriving maturity levels for an organization using the COBIT framework. The impetus for this paper stemmed from Luis Gorgona’s, encouragement in the ISACA blog for readers to explore the COBIT 2019 framework as a valuable resource for developing an approach to model, assessing maturity scores, and identifying essential factors for measuring their organization's performance. Research Objectives: This paper aims to achieve the following objectives: 1. The Necessity and Challenges in the Assigning of Maturity Levels. 2. Proposing a Methodology for Assigning Maturity Levels for the COBIT 2019 Framework. Conclusion: In conclusion, this paper encourages readers, auditors, and professionals to go beyond a basic evaluation of capability levels. By which organization leaders can attain an accurate comprehension of their existing Information and Technology(I&T) practices through the adoption of this systematic approach. Consequently, leading to well-informed decision-making, enhancing overall coverage of COBIT 2019 objectives.
Published by: Taha Qureshi
Author: Taha Qureshi
Paper ID: V10I1-1217
Paper Status: published
Published: February 19, 2024
The marketing power of emotion
In today's business landscape, customers are the lifeblood of enterprises, making them invaluable assets that require careful attention to attract and retain. Scholars like Ph. Kotler and D. Jokubauskas underscore the importance of advertising in resonating with customers and eliciting desired responses. This symbiotic relationship between advertising and psychology has deepened over time, with advertisers leveraging psychological concepts to craft more impactful advertisements. This paper offers a comprehensive exploration of this intricate relationship between advertising and psychology, underscoring their pivotal roles in understanding consumer behavior and shaping effective advertising strategies. Through an examination of emotions, music, shock tactics, humor, social proof, liking, and scarcity in advertising, this paper provides valuable insights into how psychological principles inform and enhance advertising practices, ultimately driving customer engagement and loyalty.
Published by: Kanika Rajpal
Author: Kanika Rajpal
Paper ID: V10I1-1215
Paper Status: published
Published: February 17, 2024
Research on Conductor
Conductors play a pivotal role in the world of electricity, serving as the arteries through which energy flows to power our modern society. This abstract explores the multifaceted nature of conductors, examining their significance in both electrical systems and societal frameworks. In the realm of electricity, conductors are essential components, facilitating the transmission of electrical energy from power sources to end-users. Their material composition, such as copper, aluminum, or other alloys, influences conductivity and efficiency, impacting the performance of electrical networks. Through intricate engineering and design, conductors optimize energy transfer while minimizing losses, ensuring the reliability and stability of power grids. Beyond their technical functions, conductors hold symbolic importance, embodying the interconnectedness of human endeavors and technological progress. They represent the infrastructure that sustains modern civilization, enabling communication, commerce, and countless facets of daily life. The expansion and enhancement of electrical conductor networks parallel societal development, reflecting the evolution of human ingenuity and aspirations. Furthermore, conductors serve as metaphors for leadership and influence in various social contexts. Just as electrical conductors guide the flow of energy, leaders navigate and shape the currents of human interaction and collective endeavors. Whether in business, politics, or community initiatives, effective conductors exhibit qualities of adaptability, resilience, and vision, driving progress and fostering cohesion. In conclusion, the conductor transcends its physical manifestation as a component of electrical systems, embodying a convergence of technical prowess, societal significance, and metaphorical resonance. Understanding the roles and implications of conductors enriches our appreciation of both the infrastructure that powers our world and the dynamics that define human interactions and aspirations.
Published by: Vyom Solanki, Darshan Chudasama, Kritin Thakar
Author: Vyom Solanki
Paper ID: V10I1-1191
Paper Status: published
Published: February 16, 2024
Gender inequality in sports: An examination of its history, current state, and implications for female athletes
Gender inequality persists as a notable challenge within the realm of sports, characterized by disparities in opportunities, resources, and recognition between male and female athletes. Despite advancements, this review underscores the enduring nature of gender inequality in sports and explores its historical roots, contemporary manifestations, contributing factors, and repercussions for female athletes. Drawing attention to societal perceptions of gender roles, underrepresentation of women in leadership roles, and instances of gender-based discrimination and harassment, this paper advocates for concerted efforts by sports organizations and society to rectify these inequalities and foster an environment conducive to gender equity in sports.
Published by: Hitarth Jain
Author: Hitarth Jain
Paper ID: V10I1-1206
Paper Status: published
Published: February 16, 2024
Dihydrofolate Reductase (DHFR): A Versatile Protein with Crucial Roles in Life and Disease
Dihydrofolate reductase (DHFR), a ubiquitous oxidoreductase, occupies a pivotal position in folate metabolism. This review presents a comprehensive analysis of DHFR's structure, catalytic mechanism, and diverse physiological roles. We highlight its essential function in purine and thymidylate biosynthesis, emphasizing its impact on DNA replication and cell proliferation. The review further explores the multifaceted implications of DHFR in disease: its exploitation in cancer chemotherapy through targeted inhibition, its role in bacterial antibiotic resistance, and potential associations with autoimmune disorders. Finally, we discuss emerging research avenues delving into novel DHFR inhibitors for cancer therapy, strategies to combat DHFR-mediated antibiotic resistance, and the exploration of DHFR gene polymorphisms in personalized medicine approaches for autoimmune diseases. This review underscores the critical role of DHFR in both normal cellular processes and various disease states, paving the way for future advancements in targeted therapeutic interventions.
Published by: Mayur Bagane, Dr. Rajesh Jorgewad, Goutam Jirage
Author: Mayur Bagane
Paper ID: V10I1-1208
Paper Status: published
Published: February 16, 2024
The Transformative Impact of Artificial Intelligence on Employment: Opportunities, Challenges, and Solutions in the Global Landscape
This research paper delves into the current and future implications of Artificial Intelligence (AI) on employment, exploring its effects on job creation, transformation, challenges, and potential solutions. It examines the evolving landscape of employment in the context of AI, including the creation of new job opportunities, transformation of existing roles, societal implications, human-AI collaboration, ethical considerations, future skills, and education requirements. The paper underscores the importance of inclusive policies, lifelong learning, and global cooperation to navigate the complex interplay between AI and the labor market.
Published by: Divyaansh Gandhi
Author: Divyaansh Gandhi
Paper ID: V10I1-1212
Paper Status: published
Published: February 14, 2024
