Use of humor in personal selling
Every marketing strategy needs to be creative and new. Depending on the company’s long and short-term goals, target market, and resources, it chooses what kind of marketing and advertising works best. Whether the company chooses Tele-marketing or billboards, the end sale usually happens through personal selling. Some of the most memorable advertising campaigns in recent history, regardless of company size and marketing budget, and whether broadcast, print, or online-only, have involved humor – so it is high time that personal selling incorporates humor too. The purpose of this study is to provide a better understanding of the usage of humor in personal selling.
Published by: Sivani Katragadda
Author: Sivani Katragadda
Paper ID: V7I3-1724
Paper Status: published
Published: June 8, 2021
Preliminary phytochemical analysis of cactus stem extract
The phytochemical screening of aqueous solution of OpuntiaCochenillifera and CereusRepandus revealed the presence of certain important secondary metabolites. The preliminary phytochemical screening of the selected items was found to possess Proteins, Tannins, Carbohydrates, Phenols, Flavonoids, Saponins, Glycosides, Steroids, Terpenoids, and Alkaloids. It was concluded that this study clearly indicated that aqueous extract showed an elaborate qualitative analysis of the stem extract.
Published by: Gladiyarani S., Dr. N. Gunavathy
Author: Gladiyarani S.
Paper ID: V7I3-1728
Paper Status: published
Published: June 8, 2021
Roommate Finder
Accommodation in today’s world has been soaring at high rates. In addition, getting a shelter that matches one’s preference, budget, interest, and proximity is a challenge. This problem becomes, even more, bigger if the person looking for accommodation is a student. For students, factors like affordability, proximity to the university, a similar company, etc. matter the most. There are a number of websites and mobile apps that provide facilities for finding a suitable roommate and vacant apartment, but as of now, there is no such mobile app that helps to find roommates or apartments for a specific university. This application is aimed at trying to solve the major accommodation problem for university students. This application consists of a variety of features like sending messages, searching based on university name and address, potential match based on user’s preferences, and shortlisting. This application is developed using Android API for the front end and Spring MVC for creating Restful web service and Google Maps API for location-based services.
Published by: Sanchita Mehetre, Kirti Kamath, Shalakha Shere
Author: Sanchita Mehetre
Paper ID: V7I3-1720
Paper Status: published
Published: June 8, 2021
Automation of UI design testing using Machine Learning
The buzz around SDLC and the ever-increasing need for testing each analytical component of a software component has incurred time losses in the entire cycle. The flaws in the design of any UI hurt the presentation and ease of access to users. Manually testing these entities might end up adding complexity, manual errors and unnecessary duration. Taking into consideration the dynamic elements of UI, this work presents a study on how the testing of these design elements can be carried out using different methods. It also addresses the technical challenges in the tasks carried out for the detection of objects and widgets in these dynamic interfaces. Motivated by machine learning concepts like Regions of Interests this work sheds light on the limitations and highlights of these methods.
Published by: Divya Gupta, Jagannath Aghav, Ashwini Chaudhari
Author: Divya Gupta
Paper ID: V7I3-1699
Paper Status: removed
Submitted: June 8, 2021
Simple Borders Creating National Complexities
National borders are lines that separate one nation’s physical area from another nation. These borders usually help out in distinct identification of the nation’s location and prevent misunderstanding of the ownership of a piece of land or a distinct location. Most of the times, the airspace, land borders and coastlines are exploited by neighbours to create new crisis for capturing national boundaries. The extreme terrains present in the Indo Pakistan and Indo Bangladesh borders are dense sites of illegal activities like smuggling and, illegal drugs, weapons and human trafficking. The borders shared by India with Pakistan and Myanmar are hotspots of terrorism and cross border attacks for land capturing. The Indo Bangladesh borders has areas of high political sensitivity as there are many misunderstandings and problems related to ownership of a particular area. This paper discusses about the Indian border issues and existing solutions to solve these complexities and future solutions to resolve these issues.
Published by: M. D. Sabarinath
Author: M. D. Sabarinath
Paper ID: V7I3-1698
Paper Status: published
Published: June 8, 2021
Costing and Rate Analysis of GFRG And Conventional Structure
This research paper is about costing and rate analysis of GFRG structure and conventional structure. Being an engineer is our first priority calling for solutions that work for our customers. Increasingly prices, housing is affordable at current rates technology which is why we needed to explore other types of construction plans to reduce construction costs. This paper an effort made to give an idea of how we can do that reducing construction costs and reducing construction time uses pre-design technology. GFRG construction technology also known as Rapid wall construction technology in India. Glass reinforced with gypsum panels, as they are ready-made gypsum building panels have empty holes. This is Rapid wall employed in residential and commercial buildings-built institutions. GFRG walls can be used as part of the structure such as walls and slabs, without outer columns and beams are required.
Published by: Snehal Ashok Salvi, Janhavi Deshpande, Vishal Jadhav, Nandini Pate, Vaishali Kamade, Aniruddha Chavan
Author: Snehal Ashok Salvi
Paper ID: V7I3-1725
Paper Status: published
Published: June 8, 2021
