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Research Paper

Targeted advertising

The rapid growth of social network has led to making availability in customer tastes and preferences. This data can be exploited to serve the customers better and offer them the advertisements they would be glad to see. To provide a relevant advertisement to consumers, one has to consider the location of the consumer as well. The consumers will highly contend if the offers shown to them are easily accessible in nearby areas. Advertisements have become today’s most direct marketing channel that provides information and discount offers about products to customers and allow marketers to reach a precise goal by creating campaigns. Making these Ads location-specific would not only render them more relevant but also personalized and targeted to the specific audience. Mobile in-app advertising is growing in popularity. While these ads have excellent user-tracking properties through mobile device GPS, they have raised concerns among privacy advocates. There is an ongoing debate on the value of different types of mobile targeting, the incentives of ad-networks to engage in behavioral targeting and share user-data with advertisers, and the role of regulation.

Published by: Shweta Dhanvij, Nishikant Mali, Rohit Patil, Preeti Narooka

Author: Shweta Dhanvij

Paper ID: V5I1-1418

Paper Status: published

Published: February 28, 2019

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Review Paper

Improving the power quality using modular multilevel converter with reduced number of switches

To eliminate the losses in the power electronic circuits, we have to include some different methods like Modular multilevel inverter. The design of a control circuit for a solar fed modular multilevel inverter to reduce the number of semiconductor switches is presented in this study. The design includes a binary mode of operation with PWM Techniques. In binary mode, 2Ns +1 − 1 output voltage levels are obtained where Ns is the number of individual inverters. MMC intends design in both control and power circuits to provide corresponding output voltage levels by appropriate switching sequences. Hence to obtain a 15-level inverter, the conventional method requires 28 switches and in binary mode 12 switches are needed but in the proposed system only 8 switches are employed to achieve 31 levels with low THD and high power quality. The advantage of this design is the reduction of total harmonic distortion.

Published by: R. Ramya, S. Balaji

Author: R. Ramya

Paper ID: V5I1-1414

Paper Status: published

Published: February 28, 2019

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Research Paper

Effect and analysis of process parameters on welded joints made by MIG welding process using design of experiment method

In industry welded joints are the most important part for making products. Welded joints are made by the various processes like TIG, MIG, spot resistance welding, arc welding process etc. For the present research study, MIG welding process is selected for analysis the welded joints. Three process parameters are selected for this study which is feed rate, gas flow rate and gap among pieces. The design of experiment method is selected for making the experiment table. The method is BB response surface method. In this method, low center and high levels are selected. Total of 30 experiments is generated using this DOE approach. One response parameter welding time is measured for this research study. Model equation generation using adequacy check is also conducted in this research study.

Published by: Vimal Kishor Kumawat, Jogendra Choudhary

Author: Vimal Kishor Kumawat

Paper ID: V5I1-1421

Paper Status: published

Published: February 27, 2019

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Research Paper

Universe, the fortified astral system for the life

The astral system or universe ( or cosmos) is all that was before and it ever will be. However, the concept that the astral system is all is not a scientific fact, but an assumption based upon materialistic naturalism. The contribution of Carl E. Sagan (1 November, 19324 – 20 December, 1996) in this regard was concerned with “extraterrestrial life”. The cosmological evidence proves that, the Physical Constants of the universe (astral system) are serving a lot for it’s fine tuning. It is impossible for system of human established engineering. The series of waves, the ripples in astral system from the original event of Big Bang are detectable at one part in one lakh (100,000). If this component were slightly smaller, then the present astral system would exist only as a collection of gas. Planets and life on earth may not be there. If this component were slightly larger, the astral system would consist only of large black holes. Noticeably, life would be impossible in such a astral system or universe. One more parameter for the fine tuning of astral system is the strong nuclear force. This nuclear force is responsible to hold atoms together. The fusion of higher and basic hydrogen fusion together in astral system is leading to Sun burns. Fusion of two hydrogen atoms is required for 0.7 percent of the mass of the hydrogen conversion into energy. If the amount of matter converted were slightly smaller—0.6 percent instead of 0.7 percent — a proton could not bond to a neutron, and the astral system would consist only of the hydrogen. In absence of heavy elements, there would be no rocky planets. obviously there would be no life. If the amount of matter converted were slightly larger—0.8%, fusion would happen so readily and rapidly that no hydrogen would have survived from the Big Bang. Again, there would be no solar systems and no life.

Published by: Vitthalrao Bhimasha Khyade, Brian Paul Schmidt

Author: Vitthalrao Bhimasha Khyade

Paper ID: V5I1-1410

Paper Status: published

Published: February 27, 2019

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Research Paper

Fatigue analysis of link of punch machine using SolidWorks

A connecting link of a punching machine work as a medium for transferring the force between the motor and the cutting tool of the punching machine. This work deals with fatigue analysis of connecting link of punching machine using the Solidworks software for modeling and simulation of problem. This work is based on the principle of analysis of connecting link of engines i.e. configuration and properties of slider crank mechanism. This work deals with problem-based due to the self-weight of the link, the reactive force and fluctuating repeated loads offered during the working, probable chances of failure of a link are there. The given punching machine is also known as servo or electro punching press machine that works by the conversion of produced torque into a linear force via a ball screw. The failure of a link is also responsible for damage of motor and flywheel. In this work, Solidworks 2016 software is used for finite element analysis of connecting link and other components of a machine. The analysis gives the result in terms of properties that are stress, working life cycle, strain and displacement. The magnitude of the above mentions properties result are respectively- Minimum 9.5316e+006 N/m^2 and Maximum 2.70489e+008 N/m^2, Minimum 17252.7 cycle and Maximum 1e+006 cycle, Minimum 3.98234e-005 and Maximum0.00215751, Minimum 0.00475148 mm and Maximum 0.314305 mm.

Published by: Shubham Ambastha, Devnarayan Dhiwar

Author: Shubham Ambastha

Paper ID: V5I1-1404

Paper Status: published

Published: February 27, 2019

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Survey Report

Infant cradle monitoring system

In today’s world we see that most of the families consist of mainly the parents and children. When a baby is born in a family there has to be someone to look after the baby. Some parents have to do a double task of keeping a check on the baby as well as do the household work. Keeping a nanny could be an option but not all can afford nannies and also it is always difficult for parents to rely on some strangers to look after their baby. So to help such parents we have decided to come up with a smart cradle which will help a mother or a father have a track of their child and do some household work simultaneously. The temperature and wetness sensor detects the temperature and wetness of the baby and if it increases a particular level, message will be send to the parents. The mic in the system detect, if the baby cries and a song will play through the speaker set up in the APR, also message is send to the parents. Also the feeding time of the baby is set using the keypad, and at that time message will be send to the parents.

Published by: Shasna M. A., Mohsina Mohamed Kabeer, Navami Krishna U. A., Nedheela N. Nazar, Nighila Ashok

Author: Shasna M. A.

Paper ID: V5I1-1349

Paper Status: published

Published: February 26, 2019

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