For many centuries now, gold is preferred as one of the major investment options, especially by Indian investors. The prices of the gold are increasing and the price of the gold is affected by multiple various factors like exchange rate of US dollar with INR, Crude oil prices, repo rate and inflation rate. This paper is mainly focused on the factors like exchange rate of US dollar with INR. Each of the factors is studied with the gold prices. The relationship between the factors and the gold prices is emphasized in this paper. There exists an inverse relationship between the USD and gold prices. In other words, when the value of the dollar increases relative to other currencies around the world, the prices of gold tends to fall in terms of the dollar. This is because gold becomes more expensive in other currencies. As the price of a given commodity like gold moves higher, the demand for that commodity recedes.