This paper presents an innovative concept in Geosynthetic materials, supported by using old car tires as geocells in construction. it's an awfully exceptional idea for development engineering. With the adoption of this, we are able to fulfill the utilization of geocells in roads and highway construction. More benefits with this total construction cost are reduced and optimized rubber waste in the world and it reduced pollution. aims at evaluating the advantages and identifying the constraints. the chance to use this technology direction for each different road type, the optimization of building trajectories through the employment of the most effective tire section, and further maintaining the elasticity of the road. Those must be composed with the building cost and extra strength issues within the heavy traffic.